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Advice from Trova Hosts: How to Promote Trips and Foster Connection

Feeling a little nervous about hosting and promoting your trip? You’re not alone. Dive into these webinars from seasoned Hosts who’ve been around the block.

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Want to learn how to be a great Host before, during, and after your trip, plus what actually works when it comes to promoting and selling it? This blog brings together insights from current Trova Hosts, sharing firsthand tips on building community, filling trips, and creating unforgettable experiences.

The Art of Becoming a Super Host with Ali Jackson

Ali Jackson | @findingmrheight

TrovaTrip Super Host Ali Jackson shares how to be an excellent Host both before and during the trip. Whether you’re a seasoned Host or just curious about what it takes to lead group travel, this conversation will give you inspiration and practical strategies to make your trips even more impactful.

  • Fostering Pre-Trip Community: How to build excitement from the moment someone books—think group chats, hype-up materials, and answering questions before they even ask.

  • High-Touch Trip Prep: Make it effortless for Travelers to get ready. We’ll share ideas like custom packing lists, Google calendar invites, local recs maps, and coordinated arrivals.

  • On-Trip Support: Partnering with your local Guide, creating smooth daily plans, and making sure your Travelers feel supported every step of the way.

  • Post-Trip Community: How to keep the magic alive after the trip, collect valuable feedback, and turn happy Travelers into your biggest advocates (and repeat bookers!)

Followers to Fliers: How to Turn Interest Into Trips

Matthew Schueller | @michaelandmatt

Creator and seasoned TrovaTrip Host Matthew Schueller breaks down how he consistently fills trips and builds lasting community along the way.

Key learnings:

  • How to turn soft inquiries into solid bookings

  • The 5-step method for hosting success: Who, Why, Warm, Win, Keep

  • How to connect authentically and overcome traveler hesitation

  • Tips for preventing cancellations and inspiring repeat bookings

  • Matthew’s favorite scripts for responding to common objections

  • Whether you’re just launching your first trip or looking to grow your hosting business, this session is packed with actionable insights and real examples from one of TrovaTrip’s top Hosts.

How to be a Rockstar Host

Lindsay Mukaddam | @onegirlwandering

Experienced TrovaTrip Host Lindsay Mukaddam shares how to make Travelers feel included, engaged, and safe on group trips.

Key learnings:

  • Tools to build community with your Travelers

  • How to be a resource for your Travelers

  • Making a good first-impression on-trip with your Travelers

  • How to navigate your welcome dinner

  • What Travelers expect from you on-trip

  • Your role vs. the local Guide's role

  • How to work with your local Guide

  • Host etiquette

  • What to do after the trip is over

Framing Group Travel for Your Community by TrovaTrip Host Ali Jackson

Ali Jackson | @findingmrheight

Experienced TrovaTrip Host Ali Jackson shares how to align your group travel offerings with your community’s interests—and turn that alignment into bookings!

Key learnings:

  • Framing the “Why”: Learn how to articulate your purpose for hosting trips and connect it to your audience’s needs.

  • Preparing to Launch: Get guidance on selecting the right itinerary for your community, along with tips to personalize your sales approach for stronger resonance.

  • Effective Promotion: Explore multi-channel marketing strategies, how to experiment and iterate, and how to learn from each attempt to accelerate trip confirmations.

How I Made Group Travel a Part of My Brand with Lindsay Mukaddam

Lindsay Mukaddam | @onegirlwandering

Experienced TrovaTrip Host Lindsay Mukaddam shares how she made group travel a part of the One Girl Wandering brand and one of her core offerings to her community.

Key learnings:

  • Lindsay's Host journey process and the role she takes as a travel expert.

  • The benefits of group travel and her strategy to foster community and connection amongst Travelers.

  • How to create high-quality experiences and connections that last long after the trip ends.

  • Tips and tricks to get started and promote your trip.

How to Sell in Your DMs with Emma Barrera

Emma Barrera | @righthandglam

Learn how to effectively sell as a Creator without coming across "salesy." With content tailored for Trova Hosts, this webinar provides you with some of the most creative and impactful methods to engage with your community and get bookings for your trip(s)!

Key learnings:

  • Social media strategies: commenting, CTAs, fostering connection online.

  • Lead generation and messaging tips.

  • How to track leads and stay organized.

  • How to create content that will connect, grow, or convert.

You Got This

Explore even more Host tools, tips, and real-world advice in our full resource library to keep learning, growing, and hosting with confidence.

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